Runway Photo Frames are here

AI media tech supporter The way to run has announced the release of Frames, its latest photo-based version, and it’s receiving early praise from users to create great video visuals – a credit that deserves to be given Runway is known primarily as an AI video provider. Can Frames replace Midjourney as the mode of choice for AI filmmakers and artists?

It was also announced in November 2024The frames were initially distributed to selected Runway Creators Program ambassadors and power users over the past few weeks.

Starting today, it is available to all Runway’s Unlimited and Enterprise subscription plans, which costs $95 per month/$912 annually or, in the case of the Enterprise plan, $1,500 annually. The company has also posted a gallery of new frames created by Frames users on its website Hereunder the name “The World of Frames.”

Users can create custom images with it Runway website to app.runwayml.com – if they have subscribed to the right plan – and then with one click, use the images as a background for videos created with Runway-to-video images such as Gen-3 Alpha Turbo.

According to Runway, Frames offers the highest level of style control and visual fidelity, making it a versatile tool in industries such as editorial, art, visualization, color development, and production.

As Cristóbal Valenzuela, founder and CEO of Runway, wrote on post on social network X: “Frames were designed from the ground up for technical work. If you are an editor, artist, pre-vis, color development, production, etc., this model is for you.”

Valenzuela also said that this modeling process allows for precision and depth, allowing users to achieve natural, natural and well-designed results.

Users seem to agree, and @GenMagic writing on X: “High quality, lots of controls and styles, and you can display your photos in a very fast way. I felt like I was seeing the beauty markets of the 90s, and Frames did not disappoint.”

Or if user @AIandDesign put it: “Damn @runwayml Frames is totally insane. I can’t stand it.

Creativity meets consistency

Frames allow users to create worlds with unique concepts and beautiful textures. Its ability to maintain textual consistency while providing deep insights sets it apart from previous versions, which were often random and “rolling the dice” in terms of user experience.

With Frames, users can set a unique look for their projects and create a dynamic that stays true. that style.

In addition to supporting custom designs, Frames in the implementation comes with a library of 19 transparent colors that users can select and customize:

1. Good looks

2. Overheating

3. Very Good Appearance

4. High Contrast

5. High Temperature Contrast

6. Contrasting Cold

7. B&W

8. B&W Contrast

9. A muted pastel

10. Dreamscape

11. Nordic Minimal

12. Light Anime

13. Black Anime

14. Anime artist

15. 3D graphics

16. Drawing

17. A Little Down

18. Walking

19. Terracotta

These frames show the wide range of creative possibilities offered by Frames, making it the ideal tool for artists, filmmakers and filmmakers who want precision in style.

Designed for professional designers

Frames offers several add-ons designed for professional users.

This model succeeds in providing high-quality features, natural lighting and complex documents, which provide flexibility and departure from the strict results of the models of the previous generation of images.

This release is the first version of Frames, and Runway has outlined a clear roadmap for future updates, including more tools and controls.

Security and ethical considerations

Runway continues to prioritize safety and ethical responsibility in its AI design tools. As part of the company Foundations of Safe Generative Media For starters, Frames have built-in controls to prevent them from being misused.

The company’s internal monitoring system detects and blocks harmful or inappropriate content, balancing creative freedom and security.

To address concerns about errors and misuse, Frames embeds invisible watermarks in all AI-generated content. These watermarks comply with the basic standards set by the Coalition for Content Provenance and Authenticity (C2PA), allowing users to check whether a content on TV has been created by AI.

In addition, Runway is committed to promoting equity and representation in its fashion brands. Efforts have been made to reduce viewing bias and support different people and languages.

Despite this, Runway is still involved in a lawsuit from human artists who accuse the company and others such as Stability AI and Midjourney of teaching their art without permission, violating their rights. story, Andersen v. Stability AI Ltd. (3:23-cv-00201)it has not yet been resolved, but it is working in the courts.