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The L’Oreal Group announced at CES 2025 L’Oréal Cell BioPrint, a hardware device that provides a skin scan in just five minutes at a beauty salon.
This is not over the top: this device will use the latest technology to understand the unique biology of your skin. L’Oreal he calls it a revolution in consumer skin science from the field of longevity science. The company made the announcement at CES 2025, the biggest tech show in Las Vegas this week. L’Oréal has been a always during the event in recent years as the worlds of beauty and technology collide.
Proteomics, the study of how proteins change in our bodies and how they affect the environment, is now being applied to blind intelligence, with lab knowledge converted to the size of a credit card, the 115-year-old beauty company said. .
Through L’Oréal Groupe’s exclusive partnership with Korean innovator NanoEnTek, this cutting-edge technology makes it possible to measure L’Oréal Groupe’s skin-approved markers – invisible indicators that reveal the past, present, and future. L’Oréal Advanced Research has, for the first time, identified markers in the skin that can reveal key components of skin health and longevity.
L’Oréal Cell BioPrint is an advanced device that analyzes human skin in just five years
Minutes, using advanced proteomics – studying how proteins in the human body affect skin aging.
L’Oréal Cell BioPrint is made possible by L’Oréal’s Longevity Integrative Scienceä, a well-known method that reveals how processes in the human body can affect the appearance of the skin, and through an exclusive partnership with the Korean inventor NanoEnTek.
L’Oréal Cell BioPrint performs a skin analysis in minutes including:
Skin’s Biological Age: How quickly does the skin age? L’Oréal Cell BioPrint can count
skin age and give individual instructions on how to reverse the appearance of
getting old.
Mixed Response: Can certain ingredients work on human skin?
L’Oréal Cell BioPrint reduces exposure by helping to predict response
other important substances such as retinol.
Transitioning from Reactive to Proactive Skincare: Does one’s skin like dark spots or
enlarged pores? L’Oréal Cell BioPrint can help predict potential cosmetic causes
before it is seen, which enables users to take steps to protect it
the beauty of their skin.
“At L’Oréal, we’re always looking for a future of beauty that’s more inclusive
What has been discovered is our long-term beauty expertise,” said Barbara Lavernos, vice CEO of research, innovation and technology at L’Oréal Groupe, in a statement. of people, we are excited to unveil Cell BioPrint technology, a unique microfluidic lab-on-a-chip technology combined with our century-old skin leadership. With the Cell BioPrint device, we give people the ability to get a deeper understanding of their skin through unique patterns and address the beauty and longevity of their skin. “
The growth of the global skincare market, which is expected to reach $125 billion in 2024, is driven by consumers who are still looking for more information about, and more effective products for, their unique skin. According to a recent US survey of 2,000 skin care users, nearly 80% said they relied on trial and error to find what worked for them, while the average person said they tried seven different cleansers before finding their favorite.
Advanced science at L’Oréal CellBioPrint is now applied to skin intelligence thanks to years of knowledge and innovation by L’Oréal’s Advanced Research team, which for the first time identified unique skin markers that could indicate key components of healthy skin and longevity.
The L’Oréal Cell BioPrint device also features NanoEntek’s microfluidic lab-on-a chip technology, which supports some of NanoEnTek’s 100+ patents to measure the presence of L’Oréal protein markers in five minutes. It works in a simple, non-invasive way that includes the following steps:
L’Oréal Cell BioPrint plans to launch with the L’Oréal brand in Asia later in 2025. L’Oréal has more than 90,000 employees, including 20 research centers with more than 4,000 scientists and 6,400 employees. L’Oréal is focused on creating the future of beauty and becoming a technology expert.